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Money Scripts: The Hidden Forces Shaping Your Finances

Oct 10, 2024 | 7 min read

Two grandmothers engaging with their toddler granddaughter. Often times, money scripts are are embedded in our psyche during childhood, often passed down from family members.

Our relationship with money is complex and multifaceted. It's a topic loaded with emotions, beliefs, and behaviors that often operate beneath our conscious awareness. These deeply ingrained attitudes and patterns, known as "money scripts," play a crucial role in shaping our financial decisions and overall relationship with money.


Understanding these scripts can be the key to unlocking better financial health and decision-making. In this article, we'll explore what money scripts are, how they develop, and how they impact our financial lives. We'll also discuss ways to identify and change unhealthy money scripts, paving the way for a more balanced and productive approach to personal finance.


What are money scripts

Money scripts are unconscious beliefs about money that we develop early in life. These beliefs act as internal rules or guidelines that shape our financial behaviors, often without us realizing it.[1] Coined by financial psychologist Brad Klontz, the concept of money scripts helps explain why people sometimes make irrational or detrimental financial decisions, even when they "know better."[2]


Money scripts are typically formed in childhood, based on our observations of how money was handled in our families and communities we grew up in.[3,4] They can be influenced by specific incidents, cultural norms, or repeated messages we received about money.[4] These scripts are often overgeneralized and only partially true, yet they can have a powerful impact on our financial choices throughout adulthood.[5]


Types of money scripts

Research has identified four main categories of money scripts[1]:

Table summarizing four major money scripts: 1. Money Avoidance; 2. Money Worship; 3. Money Status; 4. Money Vigilance.

How money scripts develop

Money scripts typically form during childhood and adolescence, shaped by our experiences and observations. Key factors in their development include:

Table illustrating different dynamics that shape and develop our money scripts.

Understanding the origins of our money scripts can be the first step in recognizing and potentially changing them.

Impact of money scripts on financial behavior

Money scripts profoundly influence our financial decisions and overall financial health, manifesting in various aspects of our lives.[1] Our spending habits are directly shaped by these underlying beliefs. Scripts like "money is meant to be spent" can lead to overspending, while beliefs such as "I don't deserve nice things" might result in underspending, significantly impacting our financial well-being over time.[5]


Our approach to saving and investing is similarly affected. Beliefs about the future, such as "there will never be enough" or "the economy always crashes," can hinder our willingness to save or invest, potentially limiting long-term financial growth.[3] Career choices, too, are influenced by money scripts. Some individuals might prioritize high-paying jobs regardless of satisfaction, while others avoid lucrative fields due to negative associations with wealth.[6]


In personal relationships, conflicting money scripts between partners can create significant tensions, highlighting the importance of open communication about financial values[7]. Financial anxiety is another common manifestation, with certain beliefs leading to excessive worry about money, even when one is objectively financially secure.[8]


Our views on money also shape our approach to financial risks, influencing investment strategies and entrepreneurial endeavors.[9] Even our approach to charitable giving is impacted by our money scripts, affecting how we engage in philanthropy and help others financially.[10]


Recognizing how these scripts influence our behavior across various aspects of our financial lives is crucial for making more conscious, rational financial decisions. By understanding the impact of our money scripts, we can begin to challenge and change those that may be limiting our financial potential or causing unnecessary stress.[2]


Identifying your own money scripts

Becoming aware of your money scripts can be instrumental to changing unhealthy financial behaviors. 

Here are some strategies to uncover your own money scripts:

Table illustrating various ways one can uncover their money scripts.

Changing unhealthy money scripts

Mother is attentively looking at her daughter as her daughter is eating her cake.

Once you've identified your money scripts, you can begin the process of changing those that are unhealthy or limiting.

  • Start by challenging your beliefs. Question the validity of your money scripts and consider whether they're based on facts or outdated assumptions. This critical examination can help you identify which scripts may no longer serve you well.[5]

  • Educating yourself about personal finance is crucial.  By learning more about financial principles and practices, you can replace misconceptions with accurate information. It will empower you to make more informed decisions & develop healthier financial habits.[11]

  • Practicing mindfulness can be a powerful tool in changing your money scripts.  By becoming more aware of your thoughts and emotions around money, you can make more conscious choices. Develop new habits by practicing financial behaviors that align with your goals.[12]

  • Surround yourself with people who have healthy financial attitudes and behaviors. Their examples and support can help reinforce your new, healthier money scripts. As you work on changing, celebrate small wins to maintain motivation.[13]

  • Remember to be patient with yourself throughout this process.  Changing deeply ingrained beliefs takes time and consistent effort. If you find it challenging, consider seeking professional financial therapy for support.[14]

  • Creating an empowering story that aligns with your values and goals. This new narrative can guide your financial decisions and reinforce healthier money scripts, leading to improved financial well-being over time.[15]

  • Practice gratitude for what you have. Cultivating gratitude can help shift scarcity mindsets to abundance mindsets, positively impacting your overall relationship with money.[16]


Final Thoughts

At Israilov Financial, we recognize the critical role that money scripts play in shaping financial behaviors and outcomes. That's why one of the key pillars of our proprietary Guided Financial Mastery™ framework focuses on uncovering, examining, and addressing our clients' money scripts. We believe that by helping our clients understand and reshape their underlying beliefs about money, we can empower them to make better financial decisions and achieve their long-term goals.


Changing unhealthy money scripts is not an overnight process, but it is possible with patience, self-reflection, and consistent effort. As we work to align our beliefs about money with our true values and goals, we open the door to greater financial well-being and a healthier overall relationship with money.


Remember, the goal isn't to eliminate all money scripts, but rather to develop a set of beliefs that support your financial health and life aspirations. By taking control of your money scripts, you're not just improving your financial situation -- you're taking a significant step towards a more fulfilling and intentional life overall.


At Israilov Financial, we understand that your financial decisions are influenced by more than just numbers—they’re shaped by deeply ingrained beliefs and experiences. That’s why we help clients uncover and reframe their money scripts to create healthier financial habits and achieve their goals. With our transparent, flat-fee structure and personalized approach, we empower you to take control of your financial future. Ready to rewrite your money story? Schedule your complimentary discovery meeting today.


Ready to take control of your money scripts and transform your financial future? Schedule your discovery meeting today and take the first step towards mastering your relationship with money.


 

REFERENCES:

[1] Klontz, B., Britt, S. L., Mentzer, J., & Klontz, T. (2011). Money beliefs and financial behaviors: Development of the Klontz Money Script Inventory. Journal of Financial Therapy.

[2] Klontz, B., & Klontz, T. (2009). Mind over money: Overcoming the money disorders that threaten our financial health. Broadway Books.

[3] Furnham, A., von Stumm, S., & Milner, R. (2014). Moneygrams: Recalled childhood memories about money and adult money pathology. Journal of Financial Therapy.

[4] Lawson, D., Klontz, B. T., & Britt, S. L. (2015). Money scripts. In Financial therapy. Springer, Cham.

[5] Klontz, B. T., & Britt, S. L. (2012). How clients' money scripts predict their financial behaviors. Journal of Financial Planning.

[6] Sages, R. A., & Grable, J. E. (2010). Financial numeracy, net worth, and financial management skills: Client characteristics that differ based on financial risk tolerance. Journal of Financial Service Professionals.

[7] Britt, S. L., & Huston, S. J. (2012). The role of money arguments in marriage. Journal of Family and Economic Issues.

[8] Shapiro, G. K., & Burchell, B. J. (2012). Measuring financial anxiety. Journal of Neuroscience, Psychology, and Economics.

[9] Grable, J. E. (2000). Financial risk tolerance and additional factors that affect risk taking in everyday money matters. Journal of Business and Psychology.

[10] Kasser, T., & Ryan, R. M. (1993). A dark side of the American dream: Correlates of financial success as a central life aspiration. Journal of Personality and Social Psychology.

[11] Lusardi, A., & Mitchell, O. S. (2014). The economic importance of financial literacy: Theory and evidence. Journal of Economic Literature.

[12] Armstrong, P. I., Su, R., & Rounds, J. (2011). Vocational interests: The road less traveled. In T. Chamorro-Premuzic, S. von Stumm, & A. Furnham (Eds.), The Wiley-Blackwell handbook of individual differences. Wiley-Blackwell.

[13] Dew, J., & Xiao, J. J. (2011). The financial management behavior scale: Development and validation. Journal of Financial Counseling and Planning.

[14] Klontz, B. T., Bivens, A., Klontz, P. T., Wada, J., & Kahler, R. (2008). The treatment of disordered money behaviors: Results of an open clinical trial. Psychological Services.

[15] Newcomb, M. D., & Rabow, J. (1999). Gender, socialization, and money. Journal of Applied Social Psychology.

[16] Emmons, R. A., & McCullough, M. E. (2003). Counting blessings versus burdens: An experimental investigation of gratitude and subjective well-being in daily life. Journal of Personality and Social Psychology.


 

IMPORTANT DISCLAIMERS


Past performance is no guarantee of future returns

The graphs and charts in this commentary are for illustrative purposes only and not indicative of any actual investment. Index returns do not reflect any fees, expenses, or sales charges. It is not possible to invest directly in an index. Stocks are not guaranteed and have been more volatile than other asset classes. Historical returns were the result of certain market factors and events which may not be repeated in the future. Financial professionals are responsible for evaluating investment risks independently and for exercising independent judgement in determining whether investments are appropriate for clients.

This material is intended for information purposes only, and does not constitute investment advice, a recommendation or an offer or solicitation to purchase or sell any securities.


Disclaimer: Investments are not guaranteed and are subject to investment risk, including possible loss of the principal amount invested. Past performance is no guarantee of future results. All allocations and opinions expressed are as of the date of this presentation and subject to change. The information contained herein does not constitute investment advice or a solicitation. Information obtained from 3rd parties is believed to be accurate, but has not been independently verified.


The opinions expressed in this article are for general informational purposes only and are not intended to provide specific advice or recommendations for any individual or on any specific security. The material is presented solely for information purposes and has been gathered from sources believed to be reliable, however Israilov Financial LLC cannot guarantee the accuracy or completeness of such information, and certain information presented here may have been condensed or summarized from its original source. Israilov Financial LLC does not provide tax or legal advice, and nothing contained in these materials should be taken as such.


As always, please remember investing involves risk and possible loss of principal capital. Advisory services are only offered to clients or prospective clients where Israilov Financial LLC and its representatives are properly licensed or exempt from licensure. No advice may be rendered by Israilov Financial LLC unless a client service agreement is in place.

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